Papyrus is a decentralized ecosystem...
Papyrus is a decentralized ecosystem for digital advertising.
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Papyrus is a decentralized ecosystem for digital advertising. It uses decentralized real-time bidding protocol (dRTB) for ad buying, allowing participants to interact directly, skipping middlemen and their associated fees. apyrus architecture consists of Ethereum smart contracts, scalability solutions to handle hundreds of billions of ad impressions daily and full stack of open source components for easy integration with traditional advertising platforms. PRP is an ERC20 token based on the Ethereum blockchain used in the Papyrus ecosystem for advertiser payments, publishers Compensation for publishers and users, and more, security Proof-of-Stake deposits and governance.